Which customer costs more than their revenue can support?
Acme’s €38 AI cost leaves only €11 before fees, infrastructure, and support.
ProductRefario / 2026
Every customer’s AI economics, in one view.
Refario Margin connects attributed AI usage with customer revenue so you can see gross profit, margin, and heavy-user risk without rebuilding the answer in spreadsheets.
CustomerAcme LtdGrowth plan · 1,284 AI runs
€11 gross profit
Revenue€49Monthly subscription
AI cost€38+31% this month
AI gross margin22.4%€11 gross profit
01 / The margin record
See the economics behind every account.
Provider totals tell you what you spent. Refario shows which customer and feature created the cost—and whether that customer’s monthly revenue covers it.
01
Customer cost
Attribute model and tool spend to the account, workspace, or tenant that created it.
02
Gross margin
Combine attributed AI cost with customer revenue to see profit and margin clearly.
03
Heavy users
Find customers and features whose usage is quietly eroding your unit economics.
04
Margin status
Separate healthy, at-risk, and unprofitable accounts using deterministic margin calculations.
02 / Analysis
Move from a margin change to the usage that caused it.
Follow the signal from customer economics into the relevant feature, provider, or model while the decision is still actionable.
01
Attribute
Send customer, workspace, and feature context with the AI usage you already collect.
02
Add revenue
Enter monthly recurring revenue, currency, and plan details for the same customer.
03
Calculate
See AI cost, gross profit, and gross margin update at customer level.
04
Act
Change a plan, investigate an account, or reduce the costly usage pattern.
03 / Questions answered
Built around decisions, not dashboard inventory.
The value is knowing where margin is changing, why it changed, and what you can do about it.
Which account’s plan no longer supports its real usage?
Acme’s Growth plan leaves only €11 before fees, infrastructure, and support.
Which feature is driving the spend increase?
Document analysis created 41% of the month’s customer-level AI cost.
Start with one project
Know which customers are profitable.
No credit card. Attribute real AI usage and find the accounts putting your margin at risk.